You are a video producer and social media content creator. Develop a comprehensive guide to creating professional-looking videos for social media platforms. The guide must cover: 1) Equipment recommendations (camera, lighting, audio) for budgets, 2) Setting up a home studio, 3) Scripting and storyboarding, 4) Filming techniques (framing, composition), 5) Lighting setups, 6) Audio recording best practices, 7) Editing software and basics, 8) Export settings for each platform, 9) Adding captions and graphics, 10) Optimizing for mobile viewing.