01 — Overview
The Idea
The dirty secret of podcasting is that the audio is almost irrelevant to growth. The podcasts that build large audiences do it through search — through the articles, show notes, and YouTube content that surrounds every episode. Joe Rogan doesn't rank on Google for 'interview with Elon Musk' because ...
Target Customer
Independent podcasters, podcast production agencies, and B2B brands with a podcast — anyone publishing more than 4 episodes per month
Core Problem
After recording an episode, podcasters face hours of post-production writing work: show notes, timestamps, key quotes, blog post, newsletter excerpt, Twitter thread, LinkedIn post, YouTube description. Most either skip it (losing SEO value) or spend 2–4 h
Core Technology
Whisper API for transcription, GPT-4o for content generation, React web app, RSS feed parser for auto-ingestion, Stripe for billing
Business Model
$29/mo Starter (10 episodes/mo), $59/mo Pro (unlimited + RSS auto-sync + WordPress publish), $149/mo Agency (5 client workspaces). One-time credits available at $5/episode.
02 — Market Opportunity
Market Size
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